Boston brand, commerce, media and digital marketing agency.
AMP Agency and Advantage Unified Commerce operate together as Amp | Advantage Marketing Partners, connecting brand building with buying behavior across strategy and intelligence, creative and content, retail and commerce, digital and social, media and measurement, and activation. AMP was founded in Boston in 1995 and continues to identify Boston as its home base.
The Boston team integrates research, analytics, media, development, art direction, copywriting and content specialists to deliver connected campaigns from purpose to purchase and campaign to conversion. Its current client relationships span consumer, retail and commerce brands, while the contact form is structured for substantial custom investments. An official landing page continues to publish a selectively available free website audit covering messaging, usability, accessibility, SEO and technology.
Strategy grounded in primary research
The strategy practice includes market intelligence, ethnographies, shopalongs, focus groups, concept testing and behavioral research.
Source: Strategy & IntelligenceLong-term consumer and retail partnerships
The current homepage lists relationships with Starbucks, BFGoodrich, Ahold Delhaize, Ferrero, Ferrara, Reckitt, Bayer, SC Johnson and Kenvue.
Source: AMP AgencyEditorial guidance based on the public evidence above. Assessed Sep 7, 2026.
Public offers checked against the agency's own website.
Free
A selectively available website audit covering messaging, usability, accessibility, SEO and technology.
Boston, MA
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